Close
Close is a CRM built for the daily work of selling, not just recording contacts. Reps can open a lead and call, email or text without continually switching products, while conversations and opportunities remain connected to one timeline. That focus suits small inside-sales teams, outbound agencies and founder-led businesses where response speed matters.
At a glance
- Best for
- Founders, inside-sales teams and agencies selling through frequent calls, email and SMS
- Verified starting price
- Solo from $9/user/month, billed annually
- Free plan
- Not available
- Free trial
- Available
Overview
The major buying decision is how much automation the team needs. Close’s entry tiers handle communication and pipeline basics, but full workflows and advanced dialing sit higher up the price ladder. Chloe, its AI sales agent, is available across plans with monthly AI-credit allocations, so real usage matters more than an AI feature badge.
Key features
- Unified communications. Make and receive calls, send email and SMS, and retain a unified activity history on lead records.
- Lead and pipeline tracking. Organise prospects, opportunities, tasks, Smart Views and performance reports in one sales workspace.
- Built-in dialers. Power dialing begins on Growth; predictive dialing and live call coaching are Scale features.
- Workflows. Automated multi-step sales actions, lead updates and follow-up sequences are available on Growth and Scale.
- Chloe AI sales agent. AI calling, qualification and booking capabilities use plan-based credits; overages/additional credits are separate.
- Team visibility. Higher tiers add collaboration and access controls for larger, more structured sales organisations.
Pricing and plans
| Plan | Current price | What matters |
|---|---|---|
| Solo | $9/user/month annually; $19 monthly | Solo: $9 per user/month on annual billing or $19 monthly; limited to one user and 10,000 leads; no workflows. |
| Essentials | $35/user/month annually; $49 monthly | Essentials: $35/user/month annually or $49 monthly; team features and unlimited leads, but no workflows. |
| Growth | $99/user/month annually; $109 monthly | Growth: $99/user/month annually or $109 monthly; adds workflows, power dialer and bulk email. |
| Scale | $139/user/month annually; $149 monthly | Scale: $139/user/month annually or $149 monthly; adds advanced permissions, predictive dialer and coaching. |
Calling/SMS are usage-billed on top of seat fees. AI credits refresh monthly; 14-day trial requires no card. Pricing note: Provider-listed prices and terms were checked on 8 October 2026. Taxes, regions, promotions, user counts, contract terms and project scope may alter final costs; verify a current quote before publication updates.
Pros and cons
Pros
- Calls, texts and email are native rather than separate CRM integrations.
- Clear distinction between entry CRM and heavier outreach plans.
- Strong fit for high-touch outbound teams needing fast lead follow-up.
- Trial and Solo tier allow a small-scale evaluation.
Cons
- Workflow automation is absent from Solo and Essentials.
- Phone, SMS and AI usage can increase effective per-seat cost.
- Advanced governance and dialing require the most expensive tier.
- Less suitable for companies wanting broad marketing or help-desk suites.
Who is it for?
Who should use Close?
Choose Close when sales reps spend their day speaking to prospects, managing replies and moving deals forward. Compare Growth against Essentials using the actual value of workflows and power dialing, rather than buying automation that a small team will not use.
Who should consider an alternative?
Consider another platform if your primary need is email-marketing journeys, customer support ticketing or a heavily customisable enterprise suite. If you rarely make calls, a simpler CRM may be cheaper.
Alternatives worth considering
- Pipedrive. Visual deal management for teams with lighter communication needs.
- HubSpot Sales Hub. Broader CRM ecosystem with marketing and service expansion.
- Keap. Small-business sales and lifecycle automation with payments.
- Salesforce. Deeper enterprise customisation and governance.
ToolRankers verdict
Close makes the strongest case when sales conversations are the operating system of a business. Its native calling, messaging and task-focused design can remove considerable friction. But the affordable Solo headline does not buy every automation capability: most active teams should budget around Essentials or Growth and forecast telephony and AI consumption separately. For call-led selling, it deserves a serious trial; for all-in-one marketing operations, it is a narrower fit.
ToolRankers research on Close
Close CRM Review 2026: Is It the Right CRM for Sales-Focused Teams?
Close CRM combines calling, email, SMS and AI in one sales workspace. Our 2026 review examines pricing, dialers, workflow limits and who should choose it.
Best Pipedrive Alternatives in 2026: CRMs for Different Sales Teams
Compare nine Pipedrive alternatives for sales, marketing, outbound calling and budget-conscious teams, with verified 2026 pricing and switching advice.
How to Choose CRM Software in 2026: A Practical Buyer's Guide
Learn how to choose CRM software in 2026. Compare features, pricing, AI, integrations, security, migration costs and the best CRM type for your business.
Sources and fact-checking
Product details and pricing were checked against these official sources on 8 October 2026. Prices and plan limits can change; confirm the current terms with the provider.